Public relations: Ability to establish relations with complex nets of people whose cooperation is needed to get the influence of the one who manage the market leading products, clients, shareholders, governors in all levels (state, province, city), legislators, interest groups, providers and the whole community.

ASSOCIATED QUESTIONS

1. Define the concept of public relations.
2. In your current or previous position, what opportunities did you have to expose yourself to different levels of politic contacts (part or not of the government)?
3. Have any undertake of the company generated the necessity to make a lobby? With whom and what levels did you have to interact with?
4. What people do you privilege inside or outside your organization in order to make your contact net?
5. Does your company have operations abroad? If so, what part did you play in their establishment?
6. How do you use your contact net in order to keep yourself updated in the last advances of your competitors? And your customer’s?
7. What is your performance in cameras, professional associations or companies?
8. Tell me about a situation in which you had established and strategic alliance with a provider, customer or competitor. What strategies did you instrument in order to impose your point of view to others? What were the results you got?
9. From your position, have you ever had the chance to achieve something for the community?

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